A Brief Guide about SEO Services for Startups

Founding a startup is full of challenges, especially in the tech-savvy and digitally advanced era. Although there are numerous opportunities, there is a fair share of problems too. The biggest one is surviving among all the well-established businesses. It is trickier in societies like the United Arab Emirates, which has become a global hub, but it is not impossible due to search engine optimization.

Having a website and presence on social media is critical for your startup. Attracting the attention of the target audience and leading the search engine ranks is possible through optimization. Search engine optimization focuses on improving the traffic of a website. In other words, it increases the visibility of a business or webpage, which boosts its popularity.

Keep scrolling down this article to explore a brief guide about the SEO services of the startups.

Top 8 SEO Services Startups Should Look For

When you enter a query in the search engine, lots of relevant results come in front of you in a matter of a second. There are numerous pages of that search results, while you only focus on the first few visible on the first page. That is the common psyche of users, but the results only appear on the first page when the service provider optimizes the site according to the search engine. If you want to appear on the first page of the search result, you need SEO services.

 Here are the top SEO services startups should look for to boost the visibility and traffic of their websites.

1) Technical SEO

Technical SEO is the first SEO service the startups look for. Most of the startups are not well versed in SEO. Therefore, they hire the service of a search engine optimization company in Dubai to boost the visibility and ranking of their websites. Technical SEO focuses on optimizing the crawling and indexation of the website. It also focuses on the following:

  • Code Efficiency
  • Mobile Responsiveness
  • HTTP Protocol (SSL/HTTPS)
  • Website Speed

2) On-Page SEO

The second SEO service that the startups should look for is on-page SEO. On-page SEO focuses on the optimization of the individual pages of a website. Every website consists of numerous pages, and ensuring each of them shows on the search engine is critical to enjoy higher visibility. In addition to it, on-page SEO focuses on:

  • Page Title & Meta Description
  • Headings 
  • On-Page Content

3) Off-Page SEO

Apart from on-page SEO, paying attention to off-page SEO is also quite important. As the name suggests, off-page SEO focuses on the things that are not on the website. It is like paying attention to the external factors that will boost the ranking and visibility of your website and webpages. Off-page SEO services tend to:

  • Social Media
  • Backlinks

4) Local SEO

One of the most critical SEO services the startups should look for is local SEO. Local SEO means optimizing your website and webpages for local traffic. For example, if you are running a restaurant in Dubai, local SEO ensures that the name of your business appears on the search results if someone looks for it. You need local SEO to increase your visibility among the local traffic.

5) Voice SEO

The world has become quite modern and is concerned with the accessibility of all. There are numerous websites and businesses that are using voice searches to limit the hassle and assist people in finding their desired thing. Voice SEO focuses on increasing the ranking and traffic for voice searches. You can also get voice SEO for your startups if you are interested in it.

6) SEO Audit

One of the essential SEO services your startup needs is the SEO audit. It is actually the process of analyzing your web presence according to your optimization practices. SEO audit focuses on identifying if your practices are bearing the fruit or not. You need this service to ensure your SEO strategy is working and to rework your strategy if it is not working.

7) Competitor Analysis

Being a startup, you must have a long list of competitors you want to outshine. Although the quality of your business, products, or services will help you gain an edge over them, you need a competitor analysis to outshine them on search engines. The competitors’ analysis will help you identify the position of your competitors and then develop strategies to achieve a higher ranking, more traffic, and better conversion rate.

8) Monthly Reports

Lastly, one of the essential SEO services that your startup needs is the monthly report. The monthly report focuses on analyzing the performance of all your SEO efforts and highlights the areas that are doing well and need more attention. An SEO expert is the only one who can get it done. So, hire the service of a search engine optimization company in Dubai and let the experts take care of your online presence while you focus on optimizing the quality of your products or services.

Get the experts on board to become worry-free!

You must have a lot on your plate if you are managing a startup. To ensure its survival and success, you must work on optimizing your websites for search engines. If you do not have the needed and relevant skills, get in touch with the experts now to check which services are absolutely necessary for you and ensure to work on them with the help of professionals.